Observing an early pre-kindergarten class in Detroit.  
 Experience Models + Pilots Workbook .  Our team wrote nine pilots for the United Way. Because they were low-budget and low-risk, the United Way was easily able to quickly run one of our pilots that involved hiring the influencer moms who were the power users of the early learning centers to recruit new moms at the hospital, right after they've given birth.          
The Outcome
  Value Webs + Activity Systems   We hacked Michael Porter's classic business school tools of value webs and activity systems to understand all of the stakeholders in the early childhood education system and values they exchanged.
Field Research
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